Protective Packaging
Overall, the demand for protective packaging has been on the rise. E-commerce orders soared in 2020, so takeout is more popular than ever. In addition, supermarket delivery services are emerging, and protecting products from outdoor activities and the risk of virus contamination has become a very important factor.
Transparent Packaging Design
Therefore, the contents inside can be clearly seen through the cellophane packaging. In this way, buyers can have a good impression of the overall appearance of the product. Fresh fruits, vegetables, meat and frozen products are all packaged in this way.
Vintage Packaging
Have you ever thought about going back in time? Do you remember when everything was so normal and simple? Come and infiltrate the retro aesthetics into the entire design! –From font selection to color selection, and even the packaging itself. In terms of its practicality, it can be applied to almost any product or business.
Flat illustrations
In packaging illustrations, the flat graphic style is the most recognized. This style generally simplifies the shape, and the color blocks are more prominent. Colors stand out because of the simplified shape, and text is easier to read because of the simplified form. When the 3D effect is removed from the design, it becomes clearer.
Simplistic Geometry
Simple but dramatic geometric themes, with sharp angles and clean lines, packaging design will present new effects. Although it is simple, it makes a lasting impression.
Solid Colour
Don’t be misled by its simple style! Bold and vivid colors and mood-inducing tones are used to attract buyers’ attention to the text of these designs.
Packaging Texture
Packaging design must consider not only visibility, but also touch. Users can distinguish their products through a more tactile experience. For example, if the merchant’s goal is to reach more high-end customers, they can use embossed textures.
Typography that is experimental
The simplicity of the design is conducive to the customer experience. Shopping convenience is the highest expectation that users choose to purchase products. Therefore, packaging designers need to create easy-to-understand and visually appealing designs, which will become part of the packaging design trend in 2022 – using brand names or product names as the main features of packaging instead of focusing on logos or art.
Abstract Inspired
Designers can use abstract fonts, bright colors and simple aesthetics to make the packaging stand out. Painting, fine art and abstract art are all sources of inspiration for designers.
